2023 in Review – Here’s What We’ve Achieved with Apollo
Winning bids smartly is something to celebrate – and Apollo has a lot to celebrate.
In 2022, you initiated B2B sales, prospected better, engaged smarter and closed faster.
Before the new year begins, we wanted to take a moment to highlight our featured users and the hardworking Apollo team behind them. There were so many unforgettable moments, but to keep it short and sweet, we’ve narrowed it down to the top 10.
Let’s repeat.
2022 was the year of email and work domains.
With the release of Serial Diagnostics, you were able to perform health checks on all your domains, get custom solutions to solve problems, and use custom tracking domains to avoid spam filters.
Our data shows that this resulted in 15% less spam being blocked.
If you’re someone who sent thousands of emails this year, this enhancement will give you hundreds of new options.
Apollo users generated quality leads with intent to buy faster than ever before – the industry’s first completely free intent data solution.
Armed with the latest Apollo data that tells you exactly what, when and how often your prospects indicated intent to buy, you were able to target the right buyers, engage at the right time and convert with the right message.
“Apollo’s purchase intent is the perfect feature for us to identify the right customers who currently need services like ours. The purchase intent filter was very easy to use and we found that relevant intent topics are important to us. – Alvaro Rosa , Business Development Director, Auxadi
2023… you are hungry for information
Over 200,000 people have visited our blog for guides and resources, thoughts, product announcements and other information to increase sales
Here are some points that you have found particularly useful:
Using the Apollo Chrome Extension on LinkedIn
Cold Email Subject Lines to Increase Open Rates
The Outbound Prospecting Guide for Sales Professionals
Improve Your Referral Rate with a Sales Story
Get new tips for 2023 and go to the sales wisdom page of the blog. Here we get practical advice on everything from tracking sales influencers on LinkedIn to improving your sales productivity.