Freshchat is a cloud-based messaging and customer engagement platform designed to help businesses of all sizes connect with their customers in real-time. With Freshchat, businesses can engage with their customers through multiple channels, including website chat, mobile app, email, social media, and more. The platform offers various features, including chatbots, automated messaging, and custom chat workflows, to help businesses streamline their customer support and engagement efforts. In this article, we will discuss Freshchat’s features, costs, and overall benefits. Features of Freshchat
Omnichannel Messaging: Freshchat offers omnichannel messaging that enables businesses to connect with their customers across multiple platforms. Businesses can communicate with their customers via website chat, mobile app, email, social media, and more, all from one centralized dashboard.
AI-powered Chatbots: Freshchat’s chatbots are powered by AI and machine learning algorithms that can handle simple customer inquiries and support requests. Chatbots can assist customers 24/7, saving businesses time and resources.
Automated Messaging: Freshchat allows businesses to create custom workflows that automate messaging based on specific customer actions. For example, businesses can send a welcome message to new customers or a follow-up message after a purchase.
Team Collaboration: Freshchat enables businesses to collaborate with their team members to provide efficient customer support. Team members can transfer chats to other team members, leave notes on conversations, and assign tasks to team members.
Customizable Chat Widget: Freshchat’s customizable chat widget allows businesses to match the chat window’s look and feel with their brand’s aesthetics. Businesses can also add custom fields to collect customer data and personalize the chat experience.
Reports and Analytics: Freshchat provides reports and analytics that allow businesses to track chat volumes, response times, and customer satisfaction ratings. This data helps businesses optimize their support and engagement efforts.
Costs of Freshchat
Freshchat offers four pricing plans, each with varying features and benefits.
Sprout: The Sprout plan is free and offers basic chat functionality for up to ten team members.
Blossom: The Blossom plan costs $15 per user per month and includes advanced chat features, such as team collaboration and customizable chat widgets.
Garden: The Garden plan costs $29 per user per month and includes all the features of the Blossom plan plus additional features like automated messaging and chatbots.
Estate: The Estate plan costs $45 per user per month and includes all the features of the Garden plan plus advanced reporting and analytics features.
Freshchat integrates with various third-party applications to enhance its functionality, including Salesforce, HubSpot, Shopify, WordPress, and more. These integrations enable businesses to streamline their operations and data management, improving efficiency and productivity.
Ease of Use
Freshchat is user-friendly and easy to set up and customize. Businesses can customize the chat widget’s appearance and add custom fields to collect customer data, making the chat experience more personalized. The platform’s interface is intuitive, allowing businesses to navigate and manage their conversations easily.
Customer Support
Freshchat offers excellent customer support, with a comprehensive knowledge base, video tutorials, and a 24/7 support team. The support team is responsive and knowledgeable, providing timely and effective solutions to any issues or questions businesses may have.
Security
Freshchat takes security seriously, with various measures in place to protect businesses’ and customers’ data. The platform is compliant with various data privacy and security regulations, including GDPR, HIPAA, and SOC 2. Freshchat also offers two-factor authentication and end-to-end encryption to ensure secure communication.
Benefits of Freshchat
Improved Customer Satisfaction: Freshchat’s omnichannel messaging, chatbots, and customizable chat widget enable businesses to provide quick and personalized support, improving customer satisfaction.
Increased Efficiency: Freshchat’s automated messaging and team collaboration features allow businesses to streamline their support and engagement efforts, increasing efficiency and productivity.
Cost-Effective: Freshchat’s pricing plans are affordable and offer varying features and benefits to meet the needs of different businesses, making it a cost-effective solution.
Insights and Analytics: Freshchat’s reports and analytics provide valuable insights into chat volumes, response times, and customer satisfaction ratings, enabling businesses to optimize their support and engagement efforts.
Conclusion
Freshchat is a comprehensive customer engagement platform that offers various features and benefits to help businesses improve their support and engagement efforts. Its affordable pricing plans, ease of use, integration capabilities, excellent customer support, and security features make it a valuable tool for businesses of all sizes. With Freshchat, businesses can enhance their customer satisfaction, increase efficiency, and gain valuable insights into their support and engagement efforts.
